How Can an Answering Service Help You with Lead Capture?
The most important part of any business is taking care of your customers and clients. Whether you own a small law firm or a large plumbing company it is immensely important that the people seeking your products or services come first. Unfortunately, business hours are usually 9-5 but emergencies, questions, and concerns happen around the clock 24 hours a day. How can you, as a business owner, cater to every need of your clients every hour of the day? The answer is simple and begins with exactly that – an answer. Hiring an answering service to take calls on your behalf insures that you will never miss another phone call. Answering service centers have staff around the clock waiting to take calls for you after business hours. These centers also allow you to be freed from the mercy of power lines as they have backup generators in the case of a power outage.
It is likely that at some point in your business career, whether short or long, you have experienced the nightmare of busy phone lines and not enough people to take the calls. This is possible even when a company hires a receptionist whose job is strictly to take calls. For this reason, clients are put on hold for long periods of time and some calls are dropped between switching lines. When hiring a call center, you can rest assured that there will be one agent assigned to each call that is taken on your behalf. This ensures lower wait times and voids any concerns of dropped calls because of busy phone lines.
Recent statistics from Forbes magazine show that 80 percent of callers sent to voicemail do not leave messages because they don’ think they’ll even be heard. This means that 80 percent of calls after business hours do not turn into a business opportunity. In order to maximize your marketing efforts taking every call in a fast paced world is exponentially necessary. Clients want their needs met as quickly as possible. By taking every individual call at all hours of the day you are able to turn leads into customers.
The low cost of a typical answering service is a small investment that allows your business to bring in greater revenue. Averaging about $1 per call, this is a small percentage of what your company could be making because of every client’s needs being met at all hours. The best part is – you only pay when the call center is taking calls on your behalf. Calls are only outsourced if your business is currently unavailable to answer them.
Why risk clients who are angry from dropped calls or left unanswered after standard business hours? The solution is simple. Not only are you able to cater to more customer’s needs, you are also able to make more money. For a small investment you are able to access top of the line customer care at all hours of the day under any weather conditions.